{"id":5726,"date":"2018-10-22T13:45:49","date_gmt":"2018-10-22T13:45:49","guid":{"rendered":"https:\/\/www.ekko-wp.com\/?page_id=5726"},"modified":"2023-11-10T20:16:33","modified_gmt":"2023-11-10T20:16:33","slug":"about-us","status":"publish","type":"page","link":"https:\/\/discountcapital.co.ke\/about-us\/","title":{"rendered":"About DCL"},"content":{"rendered":"

[vc_row full_width=”stretch_row” css=”.vc_custom_1692568784026{padding-top: 150px !important;padding-bottom: 250px !important;background-image: url(https:\/\/discountcapital.co.ke\/wp-content\/uploads\/2023\/06\/impact-1.webp?id=7501) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”under-menu-topbar”][vc_column offset=”vc_col-lg-offset-0 vc_col-md-offset-0 vc_col-sm-offset-0 vc_col-xs-offset-2 vc_col-xs-8″]

About us<\/h1>

We understand our SME clients and their needs.<\/h6><\/header>[\/vc_column][\/vc_row][vc_row css=”.vc_custom_1686881042085{margin-top: -100px !important;padding-top: 70px !important;padding-right: 50px !important;padding-left: 50px !important;background-color: #ffffff !important;}” el_class=”with-shadow”][vc_column][vc_row_inner][vc_column_inner][vc_custom_heading text=”Who We Are” font_container=”tag:h2|font_size:36px|text_align:center|color:%23232959|line_height:42px” use_theme_fonts=”yes”][vc_empty_space height=”10px”][vc_custom_heading text=”Established in 2013, Discount Capital Limited (DCL) is a local independent financial services company focused on empowering SMEs through flexible trade finance solutions. DCL is governed by a board of directors who provide oversight and strategic direction and a management team with over 50 years of experience in SME financing. Our success is a result of our deep understanding of our SME clients and our willingness and ability to tailor our products to address the needs of our clients.” font_container=”tag:h6|font_size:18px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”][vc_empty_space height=”10px”][vc_custom_heading text=”Our Target Market” font_container=”tag:h2|font_size:36px|text_align:center|color:%23232959|line_height:42px” use_theme_fonts=”yes”][vc_custom_heading text=”DCL segmented its market into 4 broad sectors as below but we are open to partnerships in other sectors that meet our risk criteria.” font_container=”tag:h6|font_size:18px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes”][vc_column_inner width=”1\/4″][vc_custom_heading text=”Trade” font_container=”tag:h3|font_size:20px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”]
  • <\/i><\/div>Supermarkets<\/li>
  • <\/i><\/div>Eateries<\/li>
  • <\/i><\/div>Importers<\/li>
  • <\/i><\/div>Exporters<\/li><\/ul>[\/vc_column_inner][vc_column_inner width=”1\/4″][vc_custom_heading text=”Services” font_container=”tag:h3|font_size:20px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”]
    • <\/i><\/div>Hotel Chains<\/li>
    • <\/i><\/div>Private Schools<\/li>
    • <\/i><\/div>Private Colleges<\/li>
    • <\/i><\/div>Private Hospitals<\/li><\/ul>[\/vc_column_inner][vc_column_inner width=”1\/4″][vc_custom_heading text=”Manufacturing” font_container=”tag:h3|font_size:20px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”]
      • <\/i><\/div>Input Supplier<\/li>
      • <\/i><\/div>Medium-Sized Industries<\/li>
      • <\/i><\/div>Cottage\/Light Industries<\/li><\/ul>[\/vc_column_inner][vc_column_inner width=”1\/4″][vc_custom_heading text=”Agri-value Chain” font_container=”tag:h3|font_size:20px|text_align:left|color:%23232959|line_height:30px” use_theme_fonts=”yes”]
        • <\/i><\/div>Input and output goods and services providers<\/li><\/ul>[\/vc_column_inner][\/vc_row_inner][vc_empty_space][vc_message message_box_style=”outline” message_box_color=”blue” icon_fontawesome=”fas fa-quote-left”]DCL is committed to promoting minority owned businesses and is actively building its women and youth owned SME client list[\/vc_message][vc_empty_space][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1686881403906{padding-top: 65px !important;padding-bottom: 40px !important;}”][vc_column][vc_row_inner css=”.vc_custom_1683845491019{margin-bottom: 10px !important;}”][vc_column_inner offset=”vc_hidden-xs”][vc_empty_space height=”25px”]

          A mission, vision and purpose born
          \nwith SMEs in mind.<\/h2>
          <\/div><\/div><\/header>[\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=”yes” el_class=”with-shadow”][vc_column_inner width=”1\/3″ css=”.vc_custom_1686828922861{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #5380c1 !important;}”]
          <\/i>

          Mission<\/h3>

          Accelerating SME growth through flexible trade finance solutions.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1683880960207{padding-top: 100px !important;padding-bottom: 100px !important;}”]

          <\/i>

          Vision<\/h3>

          To be the premier SME trade finance partner in East Africa.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/3″ css=”.vc_custom_1686829318682{padding-top: 100px !important;padding-bottom: 100px !important;background-color: #5380c1 !important;}”]

          <\/i>

          Purpose<\/h3>

          To nurture and grow SMEs<\/p><\/div>[\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”50px”][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” disable_element=”yes” kd_top_separator_style=”rounded-up” kd_top_separator_height=”separator-height-medium” kd_top_separator=”true” css=”.vc_custom_1686894982965{padding-top: 50px !important;padding-bottom: 20px !important;background-color: #f3f3f3 !important;}” kd_top_separator_bg=”#ffffff”][vc_column css=”.vc_custom_1686851094323{padding-top: 50px !important;padding-bottom: 80px !important;}”]

          Our Core Values<\/h2>

          Our products are curated to support, value and ensure SMEs growth.<\/h6><\/header>[vc_empty_space height=”16px”][vc_single_image image=”7507″ img_size=”600×600″ alignment=”center”][vc_row_inner equal_height=”yes”][vc_column_inner width=”1\/6″][vc_empty_space]
          <\/i>
          Strategy First, Then Relentless Execution<\/h6>

          A plan without action is pointless and action without a plan is meaningless. We plan our next move before we make it.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/6″][vc_empty_space]

          <\/i>
          Organizational Integrity<\/h6>

          All our decisions and actions are consistent with our values and we ensure that integrity is in the heart of all our engagements.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/6″][vc_empty_space]

          <\/i>
          One Family<\/h6>

          Our people are our greatest asset and we are more than a team, we are a family. We expect the best from each other and create an environment for transparency, honesty and performance.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/6″][vc_empty_space]

          <\/i>
          Entrepreneurship<\/h6>

          Every member of the DCL family is an owner, a leader, an entrepreneur and a visionary. We expect our team to exercise ownership and step up where they see an opportunity to add value.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/6″][vc_empty_space]

          <\/i>
          Nimble and Agile<\/h6>

          Change is the only constant and in the face of change, we need to be both agile which refers to our ability to be flexible in changing environments and nimble which refers to the speed and responsiveness to change in the marketplace.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/6″][vc_empty_space]

          <\/i>
          Curiosity and Innovation<\/h6>

          Curiosity is the bedrock of learning. We encourage our team and clients to be curious, take risks and understand that the status quo is not the goal, continuous learning and innovation is.<\/p><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” kd_top_separator_style=”rounded-up” kd_top_separator_height=”separator-height-medium” kd_top_separator=”true” css=”.vc_custom_1686851982223{padding-top: 50px !important;padding-bottom: 20px !important;background-color: #f3f3f3 !important;}” kd_top_separator_bg=”#ffffff”][vc_column][vc_empty_space height=”45px”]

          Our Core Values<\/h2>

          Our products are curated to support, value and ensure SMEs growth.<\/h6><\/header>[\/vc_column][vc_column width=”1\/2″][vc_single_image image=”7516″ img_size=”351×600″ alignment=”right”][\/vc_column][vc_column width=”1\/2″ css=”.vc_custom_1686851094323{padding-top: 50px !important;padding-bottom: 80px !important;}”][vc_empty_space height=”60px”]
          <\/i>
          Organizational Integrity<\/h6>

          All our decisions and actions are consistent with our values and we ensure that integrity is in the heart of all our engagements.<\/p><\/div>[vc_empty_space]

          <\/i>
          Nimble and Agile<\/h6>

          Change is the only constant and in the face of change, we need to be both agile which refers to our ability to be flexible in changing environments and nimble which refers to the speed and responsiveness to change in the marketplace.<\/p><\/div>[vc_empty_space]

          <\/i>
          One Family<\/h6>

          Our people are our greatest asset and we are more than a team, we are a family. We expect the best from each other and create an environment for transparency, honesty and performance.<\/p><\/div>[\/vc_column][\/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” css=”.vc_custom_1686900153264{padding-bottom: 40px !important;}”][vc_column][vc_row_inner equal_height=”yes”][vc_column_inner width=”1\/2″][vc_empty_space]

          <\/i>
          Entrepreneurship<\/h6>

          Every member of the DCL family is an owner, a leader, an entrepreneur and a visionary. We expect our team to exercise ownership and step up where they see an opportunity to add value.<\/p><\/div>[vc_empty_space]

          <\/i>
          Curiosity and Innovation<\/h6>

          Curiosity is the bedrock of learning. We encourage our team and clients to be curious, take risks and understand that the status quo is not the goal, continuous learning and innovation is.<\/p><\/div>[vc_empty_space]

          <\/i>
          Customer Obsession<\/h6>

          Customer needs are at the centre of everything we do and the customer experience is built around those needs.<\/p><\/div>[vc_empty_space]

          <\/i>
          Strategy First, Then Relentless Execution<\/h6>

          A plan without action is pointless and action without a plan is meaningless. We plan our next move before we make it.<\/p><\/div>[\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”7515″ img_size=”351×600″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row” css=”.vc_custom_1686900830195{padding-top: 30px !important;padding-right: 50px !important;padding-bottom: 80px !important;padding-left: 50px !important;}”][vc_column css=”.vc_custom_1516008777154{padding-right: 0px !important;padding-left: 0px !important;}”]

          Our Promise<\/h2><\/header>[vc_row_inner equal_height=”yes” gap=”10″ css=”.vc_custom_1686900852906{padding-top: 30px !important;padding-right: 50px !important;padding-bottom: 100px !important;padding-left: 50px !important;}” el_class=”with-shadow”][vc_column_inner width=”1\/4″ css=”.vc_custom_1686901345483{padding-right: 0px !important;padding-left: 0px !important;background-color: #5380c1 !important;}”]
          <\/i>
          Flexibility<\/h5>

          We tailor our trade financing solutions to meet our client\u2019s specific needs.<\/p><\/div><\/div>[\/vc_column_inner][vc_column_inner width=”1\/4″ css=”.vc_custom_1516008807690{padding-right: 0px !important;padding-left: 0px !important;}”]

          <\/i>
          Partnership<\/h5>

          Every client is assigned a relationship manager invested in making your SME growth dreams a reality.<\/p><\/div><\/div>[\/vc_column_inner][vc_column_inner width=”1\/4″ css=”.vc_custom_1686901357232{padding-right: 0px !important;padding-left: 0px !important;background-color: #5380c1 !important;}”]

          <\/i>
          Speed<\/h5>

          We respond to all customer queries and submissions within 24 hours.<\/p><\/div><\/div>[\/vc_column_inner][vc_column_inner width=”1\/4″ css=”.vc_custom_1686900693943{padding-right: 0px !important;padding-left: 0px !important;}”]

          <\/i>
          Quality<\/h5>

          We deliver unmatched customer experience.<\/p><\/div><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row”][vc_column][vc_row_inner css=”.vc_custom_1555684681204{padding-bottom: 100px !important;}”][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/2″]

          Interested? Apply for finance<\/h2>

          Find out if you qualify for our products.<\/h6><\/header>[vc_empty_space height=”15px”]Apply Now<\/span><\/a>[\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

          [vc_row full_width=”stretch_row” css=”.vc_custom_1692568784026{padding-top: 150px !important;padding-bottom: 250px !important;background-image: url(https:\/\/discountcapital.co.ke\/wp-content\/uploads\/2023\/06\/impact-1.webp?id=7501) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}” el_class=”under-menu-topbar”][vc_column offset=”vc_col-lg-offset-0 vc_col-md-offset-0 vc_col-sm-offset-0 vc_col-xs-offset-2 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-5726","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/pages\/5726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/comments?post=5726"}],"version-history":[{"count":17,"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/pages\/5726\/revisions"}],"predecessor-version":[{"id":7790,"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/pages\/5726\/revisions\/7790"}],"wp:attachment":[{"href":"https:\/\/discountcapital.co.ke\/jsoncall\/wp\/v2\/media?parent=5726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}